The

Persona

Who are you showing up as?
Who are you showing up for?

In the world of business, the persona we present isn't just about ourselves; it's a reflection of the values and ideas driving a brand. When starting a company, it's natural to focus on the product and its intended audience. However, we often overlook the importance of also showcasing the who behind it all – the person or people driving the vision forward, embodying the ethos and character of the brand.

Visuals play a crucial role, offering a glimpse into the faces and personalities behind the brand. Whether it's introducing ourselves, unveiling a new product, or presenting our team, each image serves as a window into our brand story.

We have the opportunity to convey a vision to the world, to share the journey behind the business, and to communicate values and aspirations. It's a chance to not only represent a brand but to spread ideas and a message, allowing others to see and connect with the driving force behind it all.

The aspect of someone’s character that is presented to or perceived by others

Persona  
/pəˈsəʊnə/ noun

The Vision

01

Take the opportunity to show yourself as the face of your brand

The Maker

02

Share what you are passionately creating and show it to the world

The Team

03

Introduce the people you are creating alongside with

Tap into your brand  persona

A reflection of you and your brand, its values, the driving force and the ideas behind everything you created to be able to connect with others

The Goods

The Individual

01

Personal Portrait Photography

03

The Occasion

Event Photography